It was about time...
Up until now, trying on clothes in the fashion stores of city centres and shopping areas was synonymous with discomfort and untidiness. After carrying items of interest under their arms and trying them on inside the fitting room, customers would find themselves clueless as to where to put them away due to a lack of space... An employee would then have to fold them or put them on hangers before bringing them back to the shelves without being able to use adequate rails or trolleys. The only pieces of equipment available so far were easily broken and unhandy blue baskets made of PVC.
... we invented trolleys to carry all these clothes!
This problem inspired Cyril Cousin, founder of Holly Dolly, to come up with a tailor-made solution: LICA, i.e compact trolleys equipped with storage spaces and hanger rails suitable for all types of items. Invented by Cousin in his workshop at the foot of the Vosges Mountains, LICA have been designed to be moved along 80cm wide aisles and can be parked together laterally or frontally so as to take up the least amount of space at the entrance of the store. Some models can even be used inside fitting rooms.
Available in various formats in steel, stainless steel and PVC versions, these new generation trolleys can be customized to meet the needs of each and every brand. Holly Dolly is able to manufacture up to 800 trolleys in 3 weeks.
A small revolution in the world of ready-to-wear, LICA will allow stores to improve their overall functioning, thus facilitating the shopping experience of their customers and bolstering their corporate image!